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Sponsorship Eligibility and Guidelines

America First Credit Union receives hundreds of requests for charitable support annually. To better meet these requests, we have established the following eligibility and submission guidelines. Please read them and determine if your request meets our criteria.

Sponsorship Philosophy

America First Credit Union is committed to actively supporting the communities in which our members live and work. We will provide resources to charitable, educational, and civic outreach efforts that parallel our mission of financial education, social outreach, and building better communities.

Sponsorship Focus

In order to be considered for funding, requests must fall into one of the following primary areas of focus:

  • Youth Financial and General Education
  • Adult Financial Well-Being
  • Community Social Programs
  • America First Member Organization Sponsorships

Preference will be given to requests that:

  • Are located within our market areas
  • Reflect the mission and values of America First Credit Union
  • Are relevant to a majority of America First Credit Union Membership
  • Fulfill a recognized need and benefit the community at large

We will not consider funding any request for the following:

  • Operating or administrative costs
  • Any group that represents a conflict of interest for America First
  • The promotion of religious beliefs
  • Individual participation in a sports activity or pageant
  • Programs or events held outside our market unless there is a clear benefit to our members

Sponsorships that are political or partisan in nature need to be forwarded to Sheryl Cox, Vice President of Governmental Relations.

These guidelines will not cover every possibility, special need or opportunity, and all community sponsorship applications are evaluated on an individual basis.

How to Apply

All requests for sponsorship/donation funding must be on an official America First Credit Union Sponsorship Request Application. Applications must be made 30 days in advance of funding to be eligible for consideration. Completed applications can be submitted:

  • By mail to America First Credit Union, Attn: Sponsorship Committee, Marketing Department, P.O. Box 9199, Ogden UT 84409
  • In person at any America First branch location
  • Via fax to Sponsorship Committee at (801) 827-8452
  • By email to sponsorships@americafirst.com (note: any electronic attachments must be in a Microsoft Word or PDF format)

You will be notified upon receipt of your Sponsorship Application. If your request does not meet established guidelines, you will be advised upon receipt. If it does meet the guidelines and will be considered for funding, your notification will include the date of the next scheduled Sponsorship Committee meeting, generally the fifteenth and thirtieth of each month.

At the committee meeting, your request will be evaluated based on the information you provide. It is important to be clear and concise about the reason for the request, how the funds will be used, and the benefits America First can expect for our participation. Examples of exposure or coverage America First Credit Union may ask for in return for sponsorship include, but are not limited to:

  • Inclusion in applicable publicity opportunity
  • America First logo or advertisement in applicable printed material
  • Verbal acknowledgement of America First at applicable function
  • America First representation at applicable event
  • America First banner to be displayed at applicable event
  • America First product brochures to be displayed at applicable function venue or on audience seats at applicable event
  • America First staff member(s) admission to applicable event for setup
  • Booth/table at applicable event
  • America First receiving naming rights at applicable event
  • America First having first right of refusal at subsequent applicable event

Upon approval of your request, you will be notified and a check will be requested. Funding should be complete within one week of the committee’s decision. The decision of the committee is final.

If you have any further questions, please call our sponsorship line at (801) 215-7128 in the Salt Lake County area, (801) 827-7128 in the Weber County area or toll-free at 1-800-999-3961 ext. 7128.